Vacation rentals provide significant economic benefit to Monterey County that counts tourism as its number two industry. Our vacation rental guests stay longer and spend more than hotel guests. This results in many thousands of customers each year for restaurants, wineries, gift shops, art galleries, tourist attractions, and supermarkets. This translates into local jobs! And vacation rentals directly employ local housekeepers, gardeners, and handymen. Restrictive regulations would be devastating to families and the local economy.
The County’s general fund is directly benefited by vacation rentals. Our visitor spending generates significant sales tax revenue. In addition, vacation rentals in Monterey County pay transient occupancy tax (TOT) at a rate of 10.5% of the gross rent. Sales tax and TOT are the biggest revenue sources for the County behind property taxes, thus helping to pave our roads and provide fire, police, and medical services.